Concrete/TEC Direct Performing, Media Planning and Buying Campaign for Concord Records

James Taylor will be releasing his first collection of new material since 2002 on June 16th, called Before This World. Concrete helped with the performing, media planning and buying for this campaign.

Congrats to the Grammy Winners!

Concrete/TEC Direct would like to congratulate the following Grammy Winning Artists with whom we’ve had the pleasure of working with: Pharrell Williams Jack White Kendrick Lamar Eminem Toni Braxton Babyface Miranda Lambert Carrie Underwood Glen Campbell Pentatonix Weird Al Yanko

Cloud 9 (Consulting)

The US non-alcoholic beverage industry has not had a unique product since the introduction of Red Bull in 1997.  Strategies are currently being constructed to market this drink to the trendy night club industry as a drink/mixer and at the same time marketed to a more mainstream consum

Bob Chiappardi on KABC 790 – McIntyre in the Morning

Our very own Bob Chiappardi (CEO and Co-Founder of Concrete Marketing) talks on KABC 790 – McIntyre in the Morning about last week’s Billboard article that addresses the recent low in weekly album sales. **Interview with Bob starts at 09:00.